Social Networking--Hot Properties

Just a few months ago, many experts and investors were inclined to dismiss social networking sites as a mere fad. Regardless of how many members sites such as MySpace and Facebook racked up, critics warned that supposedly fickle young Internet users were likely to rush away as soon as the next hot startup came along. And some advertisers were skeptical about the effectiveness of the medium, which features user-created content of a sometimes questionable nature.

Those fears could still turn out to be valid. The sky hasn't fallen yet, though. So with each passing month, investors, big media companies, and advertisers are being forced to seriously consider whether social networking sites can have a viable long-term business model. Whether or not there's a future for social networking, players that are high on the sector's prospects, or simply don't want to miss out on its potential, are pouring in serious money.

Isn't a trend that social networking are becoming hot properties! Link Tags: MySpace, Facebook, Social Networking, Internet