Rubaba is now heading two customer focused units in Grameenphone: Brands and Customer Management. Prior to this assignment she was the Head of Marketing and led GP marketing team through many challenges. She did her MBA with a major in Marketing and shortly embarked on her career in Marketing in Grameenphone in 1998.
Prior to becoming the Head of Marketing, she had been leading the Market Research & Development team for a considerable length of time. She has been the architect behind developing Products and Value Added Services (VAS) & Strategy departments in the Marketing Division.
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Rubaba Dowla Matin is quick to respond: 'change and constant renewal'. ... behind all the glamorous shows and events Grameen Phone sponsors. As the head of the Marketing Division of the leading cellphone company in Bangladesh, Rubaba
Rubaba has also worked with Telenor in many projects and acquired knowledge of the International Telecommunications industry.
Wonder what the best part of being at the centre of the telecom market is? Rubaba Dowla Matin is quick to respond: 'change and constant renewal'. She is not just the mastermind behind all the glamorous shows and events Grameen Phone sponsors. As the head of the Marketing Division of the leading cellphone company in Bangladesh, Rubaba has to be constantly on her toes to deal with business challenges to retain the top position. Her energy and determination have helped in making her one of the leading ladies in the marketing scene of the country. By Nazia Manzoor
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